Ambitious businesswomen are legends in the making

Ambitious businesswomen are legends in the making

A pair of young entrepreneurs are hoping their new business venture in Redditch will turn out to be a cut above the rest.

Hair stylists Lauren Alekna and Stacey Tudor have teamed up to buy the well-established Legends Hair & Beauty salon in the town from the previous owners, who had built up the business over 25 years.

The ambitious duo have invested £100,000 into the venture but believe that figure could be a snip as they look to unveil grand plans for developing the business in the years ahead.

Owners Lauren, 28, and 26-year-old Stacey employ 27 staff at the Evesham Road-based salon which also includes five new apprentices they have taken under their wings to train and develop. They can also boast the only two Wella colour experts in Redditch as part of the salon’s rare ‘expert’ status.

With Stacey having worked in the industry for more than a decade alongside Lauren’s four years’ experience, they decided the next natural step for them to take was to purchase their own salon. Therefore, they jumped at the chance to buy the business when it came up for sale.

Under the new owners the salon will continue to focus on hairdressing and will be offering a wider range of beauty treatments including specialist eyelash tints, manicures, pedicures and facials – including popular non-surgical facelifts using technology from beauty specialists, CACI International.

Lauren said: “Taking over the business and committing to such a large investment has been a big step for both Stacey and I, but we are really excited about the opportunity to run our own business and introduce new ideas.

“Over the years working for Legends Hair & Beauty, we have both built up a loyal base of regular customers and I am delighted they have continued to support us.

“All the feedback we have had so far has been overwhelmingly positive. Customers, suppliers and other local businesses have been wishing us well for what promises to be an exciting new era here at the salon.”

Both Stacey and Lauren have forged good reputations in the industry and are well known for their focus on customer service, something that will remain hugely important to them as they grow the business and look to add to their team.

Stacey added: “As the new owners we have some big ideas for the future of the salon. We will be gradually growing the number of services available but also looking to increase our in-house training programme.

“Our internal training programme for staff has always been popular but we are looking to take it to a different level by introducing new methods and showcasing the latest hair and beauty techniques. We hope that will help deliver the next generation of stylists here at Legends.”

Stacey said that once they find their feet as business owners the Redditch-born pair intend to look at further opportunities to open further salons across the region.

She added that one of their ideas is to set up hair and beauty training academy as part of their drive to add new talent to the industry.

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